Friday, November 16, 2007

How to Post on Forums Effectively

There are a lot of great ways to drive traffic to your website and many of those tactics are absolutely free. In my experience, two of these strategies stick out from the rest. Between these two approaches, virtually any webmaster can build massive traffic to their website over a period of time. They are (1) posting on forums and (2) article marketing.

Posting on forums is the most immediate way to get traffic to your website. You can literally sign up for an account and put some posts on various threads and you could have traffic coming to your website an hour later. This article will look at a variety of details you should keep in mind when posting on forums. As always, there’s a smart way to do this and a less smart way. Our goal is to use the smart way.

The first step is to identify the forums you want to contribute to and I recommend doing a few Google searches with your primary keywords and the word forum. This will quickly identify the large forums in your area of expertise. And if the forum is coming up high on a Google search, it’s probably getting a ton of traffic and that’s exactly where you want to be. Be creative and use a variety of different keywords to ensure you find all the big forums you can contribute to.

Once you’ve created an account on a forum you’re interested in, be sure to spend a little time every single day contributing to the various threads. Posting a contribution to a thread can take as little as a minute or two so you should easily be able to post 6 or 7 in about 15 minutes. Now, don’t post anything unless you have real value to contribute. But assuming you have something valuable to say, you could build up hundreds of posts on a particular forum within a few months. And each of those posts is another way for someone to find your website.

The number of posts you’ve contributed to the forum is usually posted right beside your contributions and a large number of posts adds credibility to your future contributions. First, try to get over 50. Then 100. Then 500. And then 1000. As you accumulate more posts, the other people spending time on that forum will give you more respect. They’ll know you’re a regular contributor and an established member of the community.

When you’ve established some trust with the other forum contributors, start your own threads. This is a great solution to the fact that your contributions to other threads can quickly get lost in the mounting replies. If your post is number 17 of 32 total replies, most people will miss your brilliance as they scroll down to the bottom. Instead, you can start your own thread so your message is always sitting right there at the top. It virtually guarantees that anyone reading the thread will notice your piece of it.

It’s also worth noting that threads get pushed down the list as other people respond to other threads. Every time someone contributes to a thread, it puts that particular thread back at the very top, and that’s where all the traffic is. So if no one has contributed to your thread in a while, that might be a good time to log on and post another comment to your own thread, pushing it back to the top of the pile.

These are all little games you can play, always looking for ways to stay in front of as many people as you can. Visit Tactical Execution for a lot more information on precisely these tactics; simple things you can do to augment your exposure on the internet. Please take advantage of the resources available there.

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