Image ads join link units-Adsense

If you use link units, you may have noticed a small addition to the page users see after clicking a link unit topic. We recently added an image ad to the bottom of each of these pages, after our testing showed revenue improvements for many publishers.

These image ads are contextually targeted, based on the link unit topic users clicked to reach the ads. If no image ads are available for the given topic, we'll only show the original text ads -- in other words, we won't show a PSA or insert a blank space in place of the image ad in this case. Advertisers can bid on these image ads on a cost-per-click (CPC) and cost-per-impression (CPM) basis, so you'll generate earnings for valid clicks and impressions. You can review the performance of image ads on your link unit pages by generating a link unit report on your Advanced Reports page.

If you aren't using link units on your pages, we encourage you to give them a try. They don't take up much space and can help add to your AdSense revenue -- learn more in our Help Center, or visit your AdSense Setup tab and select 'AdSense for content' to get started.

Blogging Helps You Get Better Search Engine Results

Here are some reasons why and how blogging helps greatly in
getting better search engine results.

1- Frequent Updates whenever Needed

Before blogs were popular, webmasters would have to manually edit
their site just to keep their content fresh. This takes time to do and
when things become repetitive, site updates become inconsistent which
is not good if you want good search engine results. With a blogging
platform, you can easily make updates to your site just by posting new
content that will append to your homepage.

2 - More Content means more Pages Indexed

The nice thing about blogging is that all of the entries stick there
unless you really want to delete them which is not recommended. For
example, if you blog consistently every day for one straight month,
you will have at least 30 entries that can all be indexed by the
search engine. In the long run, many of your most popular read entries
can hit the top search results and it can even be better if your
articles are uniquely written.

3- Improved SEO

Even if you aren’t very conscious about search engine optimization,
you will definitely have more search results if you keep your articles
unique. If you have a broader range of topics to cover, your site may
show up when different keyword phrases are being used. If you utilize
content writing skills and be focused on certain keywords per blog
entry, you can increase your site’s rank on that keyword or let your
site appear on more keyword phrases.

4- Link Baiting is there to Help

Some blog posts can be so well written and entertaining that other
blogs and sites would make a link to it. This should not only greatly
increase the traffic on your website, but also generate you more
search engine results because those pages that show your link can be
listed as well.

How To Get A High-Paying MBA Job!!!

MBA from any of the MBA Colleges in India or for that matter any of the prominent B-Schools in India such as the IIMs, (Indian Institute of Management), XLRI, UnitedWorld or IIFM is simply not enough to get that six-figure salary you had been aiming at since graduation. An MBA in Ahmedabad or an MBA in Kolkata has the same chances of netting a high-paying MBA-arena job as an MBA student based in Canada or Australia. Because of the importance that Indian B-Schools have in the global perspective, the prospects of an MBA in Mumbai or any other respectable MBA College in India almost guarantees a good job. But apart from performing well and getting placed with the best of firms, an MBA student has to keep certain things in mind if he wishes a more posh work environment!

MBA should be pursued from a reputed and certified university only. Be it classroom education or in online correspondence, one should not make the mistake of giving monetary considerations and locations a preference over quality. Half the war is won with a good degree from an equally good institute. On the contrary, an uncertified MBA will not only drain your money out, but will also undermine your personal responsibility and trustworthiness in the current work environs.

Get a great resume ready for yourself. You can have it written professionally or can develop it with tips from different online portals or professionals from the industry itself. Reference letters and testimonials from your institute's faculty members or experienced professionals from the industry (such as the manager level guys in the company you have interned in) will also help you stand in good stead. Next have your personality and appearance tweaked to perfection. Most large organizations look for creative, able and pleasant looking people who can uplift their corporate image along with their quality of work.

The Processing of Search Engine Optimization

Search Engine Optimization (SEO) is progressions of deciding the most suitable focused keyword expressions linked to your site and certify that this position your site highly in search engines so that when somebody look for precise phrase it places your site on top.
It essentially entails fine alteration of the substance of your site with the HTML and Meta tags and also entails suitable link structure development. The most accepted search engines are Google, Yahoo, MSN Search, AOL and Ask Jeeves.

What the Display Ad Builder means for publishers

It is easier for advertisers to show display ads on the content network -- which benefits you, because it results in more budgets devoted to advertising on AdSense sites like yours. (As a reminder, "display ads" include all types of image-based ads, such as banners, rich media, and video ads.) In addition to recent launches such as DoubleClick Studio, third-party ad serving, and expandable rich media ads, we also launched the AdWords Display Ad Builder last October. This tool allows AdWords advertisers to create display ads using customizable templates and to target them to AdSense sites in a matter of minutes.


Since its launch, the Display Ad Builder has been extended to advertisers in over 100 countries and 40 languages. With over 90 customizable templates and thousands of active users of all sizes, the Display Ad Builder has quickly become what we believe is the largest platform for self-serve display ad creation on the web. Its usage varies from the largest digital agency, like Razorfish, to smaller advertisers like the Wilshire Grand Los Angeles. We'd like to take a few minutes to tell you more about the impact of this tool and how it can benefit you as a publisher:-

More advertisers creating display ads: In just six months, the Display Ad Builder has significantly increased the number of AdWords advertisers using image-based ads. Many of these advertisers were already advertising with text ads on Google.com and AdSense sites, but have now found the visual elements, interactivity, and animations of display ads to be effective at increasing clicks, conversions, and overall ROI.

Higher quality, more relevant display ads for your site: With simplified display ad creation now available to advertisers of all sizes and industries, the display ads that show on your site are likely to be even more relevant to your content and audience. For sites with niche content or with an advertiser base that would be less likely to have the budgets to invest in display ad creation, this is especially true. The templates that we offer also vary well beyond simple static banners, including interactive rich media templates that allow users to scroll between or roll over multiple product images, in addition to multiple templates with animated text and images.

Higher potential earnings: As the reach of ads created with Display Ad Builder grows, we've seen encouraging results -- ads created with the Display Ad Builder have average click-through rates that outperform industry averages. We believe that this is due to the combination of advanced contextual targeting on AdSense, combined with templates that encourage best practices in effective display ad creation. We've also heard from many advertisers that they're finding improved cost per conversion efficiencies with the tool, meaning that more of their marketing budgets can be effectively deployed online, on your sites.

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AdSense Optimization Webinar

Google Adsense next Optimization Webinar , where google group show you how to experiment with different formats and colors to improve the performance of your ads. Google group heard that you'd like us to hold our webinars at different times of the day, and we hope that this helps accommodate those of you who weren't able to attend our last optimization webinar. Remember, they only able to accommodate a maximum of 500 publishers, so please sign up soon.

Date: Thursday May 7, 2009
Time: 6:30 pm PDT (GMT -07:00)Registration: https://googleonline.webex.com/googleonline/onstage/g.php?t=a&d=366085742